Market Share by Top Websites

1 BlueKai is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Eyeota is clearly lagging behind, losing to BlueKai in all segments.

Websites Categories

1 BlueKai has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Internet & Telecom and 215 other categories.

2 Eyeota is leading in Tobacco, Wholesale Trade and Public Health & Safety.

Geography

1 BlueKai is leading in most countries, including Indonesia, United States, Brazil, Turkey and 146 other countries.

2 Eyeota is leading in Niger and Guinea.