Market Share by Top Websites

1 BlueKai is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, IVW is still behind BlueKai in all market share segments.

Websites Categories

1 BlueKai has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 192 other categories.

2 IVW is leading in Autos & Vehicles, Search Engine, Car Buying, Domain Names & Register and 32 other categories.


1 BlueKai is leading in most countries, including United States, Indonesia, Brazil, Turkey and 186 other countries.

2 IVW is leading in Germany, Uzbekistan, Virgin Islands Republic, Bahamas and 6 other countries.