1
Kargo is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, BlueKai is clearly lagging behind, losing to Kargo in all segments.
1
Kargo has better usage coverage in more websites categories. Including Games, Arts & Entertainment, Food & Drink, Science & Education and 15 other categories.
2
BlueKai is leading in Vehicles, Finance, E-commerce & Shopping, Law & Government and one other category.
1
Kargo is leading in most countries, including United States, France, United Kingdom, Russia and 139 other countries.
2
BlueKai is leading in Turkey, South Korea, Italy, Indonesia and 10 other countries.