Market Share by Top Websites

1 BlueKai is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Luminate is still behind BlueKai in all market share segments.

Websites Categories

1 BlueKai has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Internet & Telecom and 141 other categories.

2 Luminate is leading in Business & Industry, Health, Construction & Maintenance, Pets & Animals and 79 other categories.


1 BlueKai is leading in most countries, including Indonesia, Brazil, United States, Turkey and 165 other countries.

2 Luminate is leading in Zimbabwe, Jamaica, Trinidad and Tobago, Uzbekistan and 7 other countries.