Market Share by Top Websites

1 BlueKai is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Yodle is clearly lagging behind, losing to BlueKai in all segments.

Websites Categories

1 BlueKai has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Internet & Telecom and 198 other categories.

2 Yodle is leading in Business & Industry, Health, Construction & Maintenance, Dentistry and 22 other categories.


1 BlueKai is leading in most countries, including Indonesia, United States, Brazil, Turkey and 175 other countries.

2 Yodle hasn't got a lead over BlueKai in any country.