Market Share by Top Websites

1 ExoClick is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Conversant Ad Server is clearly lagging behind, losing to ExoClick in all segments.

Websites Categories

1 Conversant Ad Server has better usage coverage in more websites categories. Including Business & Industry, Shopping, News & Media, Computer & Electronics and 174 other categories.

2 ExoClick is leading in Adult, Arts & Entertainment, People & Society, Internet & Telecom and 38 other categories.

Geography

1 ExoClick is leading in most countries, including United States, Germany, Turkey, Russia and 166 other countries.

2 Conversant Ad Server is leading in Australia, New Zealand, Jamaica, Ghana and 7 other countries.