Market Share by Top Websites

1 Conversant Ad Server is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Innity is clearly lagging behind, losing to Conversant Ad Server in all segments.

Websites Categories

1 Conversant Ad Server has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Shopping, Computer & Electronics and 211 other categories.

2 Innity is leading in People & Society, News & Media, Religion & Spirituality, TV & Video and 3 other categories.

Geography

1 Conversant Ad Server is leading in most countries, including United States, United Kingdom, Germany, France and 119 other countries.

2 Innity is leading in Malaysia, Indonesia, Thailand, Philippines and 7 other countries.