Market Share by Top Websites

1 Conversant Ad Server is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, NetAffiliation is clearly lagging behind, losing to Conversant Ad Server in all segments.

Websites Categories

1 Conversant Ad Server has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, News & Media, Computer & Electronics and 174 other categories.

2 NetAffiliation is leading in People & Society, Internet & Telecom, Shopping, Domain Names & Register and 36 other categories.

Geography

1 Conversant Ad Server is leading in most countries, including United States, United Kingdom, Germany, Russia and 104 other countries.

2 NetAffiliation is leading in France, Portugal, Brazil, Spain and 29 other countries.