Market Share by Top Websites

1 Conversant Ad Server is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Platform161 is still behind Conversant Ad Server in all market share segments.

Websites Categories

1 Conversant Ad Server has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Shopping and 214 other categories.

2 Platform161 is leading in Social Sciences and Newspapers.

Geography

1 Conversant Ad Server is leading in most countries, including United States, United Kingdom, Germany, France and 130 other countries.

2 Platform161 is leading in Netherlands, Sweden, Sudan and Bosnia.