Market Share by Top Websites

1 Conversant Ad Server is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, ReachLocal is clearly lagging behind, losing to Conversant Ad Server in all segments.

Websites Categories

1 Conversant Ad Server has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Shopping, News & Media and 176 other categories.

2 ReachLocal is leading in Business & Industry, Construction & Maintenance, Health, Autos & Vehicles and 39 other categories.

Geography

1 Conversant Ad Server is leading in most countries, including United States, United Kingdom, Germany, France and 118 other countries.

2 ReachLocal is leading in Australia, Nicaragua, Suriname, Mongolia and 6 other countries.