Market Share by Top Websites

1 CPMStar is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, DirectRev is clearly lagging behind, losing to CPMStar in all segments.

Websites Categories

1 CPMStar has better usage coverage in more websites categories. Including Games, Video Games, Online, Arts & Entertainment and 121 other categories.

2 DirectRev is leading in TV & Video, Movies, Music & Audio, Adult and 10 other categories.

Geography

1 CPMStar is leading in most countries, including United States, Brazil, Russia, India and 144 other countries.

2 DirectRev is leading in Guinea, Gibraltar, Cyprus, Tonga and 4 other countries.