Market Share by Top Websites

1 CPMStar is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, DirectRev is clearly lagging behind, losing to CPMStar in all segments.

Websites Categories

1 CPMStar has better usage coverage in more websites categories. Including Games, Video Games, Online, Arts & Entertainment and 127 other categories.

2 DirectRev is leading in TV & Video, Music & Audio, Movies, Adult and 11 other categories.

Geography

1 CPMStar is leading in most countries, including United States, Russia, Brazil, Indonesia and 128 other countries.

2 DirectRev is leading in Bangladesh, Sudan, Fiji, Ethiopia and 7 other countries.