Market Share by Top Websites

1 DoubleClick Spotlight is leading in Top 100K Sites and Top 1M Sites.

2 Demdex is leading in Top 10K Sites.

Websites Categories

1 DoubleClick Spotlight has better usage coverage in more websites categories. Including Business & Industry, Travel, Arts & Entertainment, People & Society and 172 other categories.

2 Demdex is leading in Autos & Vehicles, Car Buying, Automotive Industry, Sports and 16 other categories.

Geography

1 DoubleClick Spotlight is leading in most countries, including United States, Germany, France, Spain and 104 other countries.

2 Demdex is leading in United Kingdom, Canada, Australia, Brazil and 24 other countries.