Market Share by Top Websites

1 Demdex is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, e-planning is clearly lagging behind, losing to Demdex in all segments.

Websites Categories

1 Demdex has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Arts & Entertainment and 128 other categories.

2 e-planning is leading in News & Media, People & Society, Music & Audio, Internet & Telecom and 16 other categories.


1 Demdex is leading in most countries, including United States, Canada, United Kingdom, Australia and 56 other countries.

2 e-planning is leading in Argentina, Mexico, Peru, Colombia and 17 other countries.