Market Share by Top Websites

1 Demdex is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Flashtalking is clearly lagging behind, losing to Demdex in all segments.

Websites Categories

1 Demdex has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Arts & Entertainment and 83 other categories.

2 Flashtalking is leading in Travel, Accommodation & Hotels, People & Society, Computer & Electronics and 71 other categories.

Geography

1 Flashtalking is leading in most countries, including Germany, Russia, France, Italy and 77 other countries.

2 Demdex is leading in United States, United Kingdom, Canada, Australia and 24 other countries.