Market Share by Top Websites

1 IVW is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Demdex is leading in Top 10K Sites.

Websites Categories

1 IVW has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Internet & Telecom, Adult and 229 other categories.

2 Demdex is leading in Autos & Vehicles, Car Buying, Automotive Industry, Grants & Scholarships and one other category.

Geography

1 IVW is leading in most countries, including Germany, Brazil, United States, Russia and 201 other countries.

2 Demdex is leading in Australia, Saint Helena, Saint Kitts And Nevis and Anguilla.