Market Share by Top Websites

1 Luminate is leading in The Entire Web.

2 Demdex is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Luminate has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 213 other categories.

2 Demdex is leading in Autos & Vehicles, Car Buying, Automotive Industry, Football and 6 other categories.

Geography

1 Luminate is leading in most countries, including United States, India, Indonesia, Brazil and 139 other countries.

2 Demdex is leading in Canada, United Kingdom, Australia, Japan and 3 other countries.