Market Share by Top Websites

1 Demdex is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Paid-To-Promote is clearly lagging behind, losing to Demdex in all segments.

Websites Categories

1 Paid-To-Promote has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Adult, Beauty & Fitness and 120 other categories.

2 Demdex is leading in Autos & Vehicles, Car Buying, Automotive Industry, Travel and 63 other categories.

Geography

1 Paid-To-Promote is leading in most countries, including India, Brazil, France, Germany and 77 other countries.

2 Demdex is leading in United States, Malaysia, Poland, China and 48 other countries.