Market Share by Top Websites

1 Demdex is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, RichRelevance is clearly lagging behind, losing to Demdex in all segments.

Websites Categories

1 Demdex has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Arts & Entertainment and 121 other categories.

2 RichRelevance is leading in Shopping, Clothing, Consumer Electronics, General Merchandise and 26 other categories.


1 Demdex is leading in most countries, including United States, Canada, United Kingdom, Australia and 44 other countries.

2 RichRelevance is leading in Russia, Germany, Denmark, Sweden and 26 other countries.