Market Share by Top Websites

1 Demdex is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, SwitchAds is clearly lagging behind, losing to Demdex in all segments.

Websites Categories

1 Demdex has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Arts & Entertainment and 148 other categories.

2 SwitchAds is leading in Chats & Forums, Soccer, Relationships & Dating, Social Sciences and 10 other categories.

Geography

1 Demdex is leading in most countries, including United States, United Kingdom, Canada, Australia and 90 other countries.

2 SwitchAds is leading in Bulgaria, Greece, Nigeria, Pakistan and 13 other countries.