Market Share by Top Websites

1 Demdex is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Tailsweep is clearly lagging behind, losing to Demdex in all segments.

Websites Categories

1 Demdex has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Automotive Industry and 100 other categories.

2 Tailsweep is leading in People & Society, Arts & Entertainment, Music & Audio, Shopping and 43 other categories.

Geography

1 Demdex is leading in most countries, including United States, Canada, United Kingdom, Australia and 65 other countries.

2 Tailsweep is leading in Sweden, Russia, Finland, Norway and 7 other countries.