1
TradeTracker is leading in Top 1M Sites and The Entire Web.
2
Demdex is leading in Top 10K Sites and Top 100K Sites.
1
TradeTracker has better usage coverage in more websites categories. Including Travel & Tourism, E-commerce & Shopping, Lifestyle, Computers Electronics & Technology and 15 other categories.
2
Demdex is leading in Vehicles, Arts & Entertainment, Finance, Law & Government and one other category.
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TradeTracker is leading in most countries, including Netherlands, Belgium, Spain, Germany and 86 other countries.
2
Demdex is leading in United States, Australia, Canada, Japan and 12 other countries.