DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
ExitJunction has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Internet & Telecom and 119 other categories.
DoubleClick AdExchange is leading in Travel, Sports, Tourism, Universities & Colleges and 27 other categories.
ExitJunction is leading in most countries, including India, United Kingdom, Canada, France and 65 other countries.
DoubleClick AdExchange is leading in Germany, United States, China, Netherlands and 14 other countries.