DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
EyeWonder has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Computer & Electronics, Business & Industry and 72 other categories.
DoubleClick AdExchange is leading in News & Media, Travel, Tourism, Sports and 36 other categories.
EyeWonder is leading in most countries, including Russia, Brazil, India, France and 30 other countries.
DoubleClick AdExchange is leading in Germany, United States, China, Turkey and 22 other countries.