DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Facilitate Digital has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, Internet & Telecom and 102 other categories.
DoubleClick AdExchange is leading in News & Media, Travel, Tourism, Newspapers and 4 other categories.
Facilitate Digital is leading in most countries, including Australia, New Zealand, Germany, Austria and 38 other countries.
DoubleClick AdExchange is leading in United States, China, Turkey, Spain and 11 other countries.