DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Facilitate Digital has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, Internet & Telecom and 103 other categories.
DoubleClick AdExchange is leading in News & Media, Travel, Tourism, Newspapers and 4 other categories.
Facilitate Digital is leading in most countries, including Australia, New Zealand, Germany, Austria and 40 other countries.
DoubleClick AdExchange is leading in United States, China, Turkey, Canada and 10 other countries.