DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Facilitate Digital has better usage coverage in more websites categories. Including People & Society, Business & Industry, Internet & Telecom, Arts & Entertainment and 99 other categories.
DoubleClick AdExchange is leading in News & Media, Travel, Tourism, Accommodation & Hotels and 14 other categories.
Facilitate Digital is leading in most countries, including Australia, New Zealand, Austria, Netherlands and 29 other countries.
DoubleClick AdExchange is leading in United States, China, Germany, Turkey and 14 other countries.