DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Facilitate Digital has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, Internet & Telecom and 89 other categories.
DoubleClick AdExchange is leading in News & Media, Travel, Tourism, Music & Audio and 22 other categories.
Facilitate Digital is leading in most countries, including Australia, New Zealand, Austria, Netherlands and 34 other countries.
DoubleClick AdExchange is leading in United States, Germany, China, Turkey and 11 other countries.