Market Share by Top Websites

2 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 httppool has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, People & Society, News & Media and 81 other categories.

2 DoubleClick AdExchange is leading in Travel, Tourism, Accommodation & Hotels, Pets & Animals and 35 other categories.

Geography

1 DoubleClick AdExchange is leading in most countries, including Germany, United States, China, Netherlands and 38 other countries.

2 httppool is leading in Bulgaria, Serbia, Slovenia, Macedonia and 18 other countries.