1
httppool is leading in Top 100K Sites and Top 1M Sites.
2
DoubleClick AdExchange is leading in Top 10K Sites.
1
httppool has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, People & Society and 98 other categories.
2
DoubleClick AdExchange is leading in Travel, Tourism, Accommodation & Hotels, Weather and 10 other categories.
1
DoubleClick AdExchange is leading in most countries, including United States, Germany, China, Turkey and 28 other countries.
2
httppool is leading in Bulgaria, Serbia, Macedonia, Slovenia and 21 other countries.