Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Infectious Media is still behind DoubleClick AdExchange in all market share segments.

Websites Categories

1 DoubleClick AdExchange has better usage coverage in more websites categories. Including News & Media, Travel, Arts & Entertainment, Business & Industry and 90 other categories.

2 Infectious Media is leading in Finance, Investing, Antiques & Collectibles, Clothing and 5 other categories.

Geography

1 DoubleClick AdExchange is leading in most countries, including Germany, United States, China, Netherlands and 43 other countries.

2 Infectious Media is leading in United Kingdom, Hungary, Lithuania, Guinea-Bissau and 6 other countries.