Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, InfluAds is clearly lagging behind, losing to DoubleClick AdExchange in all segments.

Websites Categories

1 DoubleClick AdExchange has better usage coverage in more websites categories. Including News & Media, Travel, Arts & Entertainment, Tourism and 61 other categories.

2 InfluAds is leading in Internet & Telecom, Computer & Electronics, Marketing & Advertising, Web Design and 12 other categories.

Geography

1 DoubleClick AdExchange is leading in most countries, including Germany, United States, China, Turkey and 32 other countries.

2 InfluAds is leading in United Kingdom, India, Uruguay, Slovakia and 5 other countries.