Market Share by Top Websites

1 Integral Ad Science is leading in Top 1M Sites.

2 DoubleClick AdExchange is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Business & Industry and 111 other categories.

2 DoubleClick AdExchange is leading in Travel, Tourism, Accommodation & Hotels, Pets & Animals and 27 other categories.

Geography

1 Integral Ad Science is leading in most countries, including United States, Taiwan, France, United Kingdom and 63 other countries.

2 DoubleClick AdExchange is leading in Germany, China, Netherlands, Turkey and 14 other countries.