Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, InterMundo Media is clearly lagging behind, losing to DoubleClick AdExchange in all segments.

Websites Categories

1 DoubleClick AdExchange has better usage coverage in more websites categories. Including News & Media, Travel, Tourism, Arts & Entertainment and 29 other categories.

2 InterMundo Media is leading in Internet & Telecom, Shopping, Telecommunications, Home & Garden and 5 other categories.

Geography

1 DoubleClick AdExchange is leading in most countries, including United States, China, Turkey, Germany and 36 other countries.

2 InterMundo Media hasn't got a lead over DoubleClick AdExchange in any country.