Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, InvestingChannel is clearly lagging behind, losing to DoubleClick AdExchange in all segments.

Websites Categories

1 DoubleClick AdExchange has better usage coverage in more websites categories. Including News & Media, Travel, Sports, Arts & Entertainment and 72 other categories.

2 InvestingChannel is leading in Finance, Investing, Business & Industry, People & Society and 24 other categories.

Geography

1 DoubleClick AdExchange is leading in most countries, including Germany, United States, China, Netherlands and 35 other countries.

2 InvestingChannel is leading in Canada, United Kingdom, Brazil, Russia and 31 other countries.