Market Share by Top Websites

1 Neodata is leading in The Entire Web.

2 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Neodata has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Marketing & Advertising, People & Society and 160 other categories.

2 DoubleClick AdExchange is leading in Newspapers, Nursery & Playroom, Football, Automotive News and one other category.

Geography

1 Neodata is leading in most countries, including Italy, Russia, Switzerland, United Kingdom and 38 other countries.

2 DoubleClick AdExchange is leading in Germany, United States, China, Turkey and 22 other countries.