Market Share by Top Websites

1 Neodata is leading in The Entire Web.

2 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Neodata has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Marketing & Advertising, People & Society and 152 other categories.

2 DoubleClick AdExchange is leading in Newspapers, Home & Garden, Magazines & E-Zines, Maps and 12 other categories.

Geography

1 DoubleClick AdExchange is leading in most countries, including Germany, United States, China, Netherlands and 32 other countries.

2 Neodata is leading in Italy, Russia, Spain, Switzerland and 28 other countries.