Market Share by Top Websites

1 Silverpop is leading in Top 1M Sites.

2 DoubleClick AdExchange is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Silverpop has better usage coverage in more websites categories. Including Business & Industry, People & Society, Shopping, Death and 103 other categories.

2 DoubleClick AdExchange is leading in News & Media, Travel, Tourism, Accommodation & Hotels and 21 other categories.

Geography

1 Silverpop is leading in most countries, including United States, United Kingdom, Canada, Australia and 33 other countries.

2 DoubleClick AdExchange is leading in China, Germany, Turkey, France and 18 other countries.