Market Share by Top Websites

1 Simply is leading in The Entire Web.

2 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Simply has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 120 other categories.

2 DoubleClick AdExchange is leading in Newspapers, Reference, Conditions & Diseases, Universities & Colleges and 6 other categories.

Geography

1 Simply is leading in most countries, including Italy, Spain, United Kingdom, Russia and 40 other countries.

2 DoubleClick AdExchange is leading in United States, China, Germany, Turkey and 20 other countries.