Market Share by Top Websites

1 Tailsweep is leading in The Entire Web.

2 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Tailsweep has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Music & Audio and 89 other categories.

2 DoubleClick AdExchange is leading in News & Media, Travel, Tourism, Autos & Vehicles and 16 other categories.

Geography

1 Tailsweep is leading in most countries, including Sweden, United Kingdom, Russia, Italy and 38 other countries.

2 DoubleClick AdExchange is leading in United States, China, Germany, Turkey and 16 other countries.