Market Share by Top Websites

1 Traffic Revenue is leading in The Entire Web.

2 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Traffic Revenue has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Adult, Celebrities & Entertainment News and 128 other categories.

2 DoubleClick AdExchange is leading in Travel, Tourism, Accommodation & Hotels, Newspapers and 3 other categories.

Geography

1 Traffic Revenue is leading in most countries, including India, Indonesia, Germany, United Kingdom and 50 other countries.

2 DoubleClick AdExchange is leading in United States, China, Turkey, Switzerland and 11 other countries.