Market Share by Top Websites

2 DoubleClick AdExchange is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 DoubleClick AdExchange has better usage coverage in more websites categories. Including News & Media, Travel, Arts & Entertainment, Tourism and 75 other categories.

2 TrafficJunky is leading in Adult, Internet & Telecom, Marketing & Advertising, Products & Shopping and 22 other categories.

Geography

1 DoubleClick AdExchange is leading in most countries, including Germany, United States, China, Netherlands and 25 other countries.

2 TrafficJunky is leading in Russia, Japan, France, Brazil and 23 other countries.