1
Turn is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
Despite its recent growth, DoubleClick AdExchange is still behind Turn in all market share segments.
1
Turn has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Travel and 181 other categories.
2
DoubleClick AdExchange is leading in Newspapers.
1
Turn is leading in most countries, including United States, United Kingdom, Japan, France and 129 other countries.
2
DoubleClick AdExchange is leading in China, Honduras and Kenya.