1
DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, Vindico Group is clearly lagging behind, losing to DoubleClick AdExchange in all segments.
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DoubleClick AdExchange has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Science & Education, Food & Drink and 14 other categories.
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Vindico Group is leading in Vehicles, Finance, Health, Business & Consumer Services and 2 other categories.
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DoubleClick AdExchange is leading in most countries, including France, Germany, India, Turkey and 73 other countries.
2
Vindico Group is leading in United States, United Kingdom, Portugal, Australia and 12 other countries.