Market Share by Top Websites

1 VisualDNA is leading in Top 1M Sites.

2 DoubleClick AdExchange is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 VisualDNA has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Business & Industry and 107 other categories.

2 DoubleClick AdExchange is leading in Travel, Tourism, Airlines & Airports, Weather and one other category.

Geography

1 VisualDNA is leading in most countries, including United Kingdom, United States, Russia, Poland and 51 other countries.

2 DoubleClick AdExchange is leading in China, Turkey, Switzerland, Azerbaijan and 7 other countries.