Market Share by Top Websites

1 VisualDNA is leading in Top 1M Sites.

2 DoubleClick AdExchange is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 VisualDNA has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Business & Industry and 92 other categories.

2 DoubleClick AdExchange is leading in Travel, Tourism, Health, Autos & Vehicles and 21 other categories.

Geography

1 VisualDNA is leading in most countries, including United Kingdom, United States, Russia, Brazil and 54 other countries.

2 DoubleClick AdExchange is leading in Germany, China, Turkey, Switzerland and 6 other countries.