Market Share by Top Websites

2 DoubleClick Spotlight is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Mediaplex has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Shopping, News & Media and 153 other categories.

2 DoubleClick Spotlight is leading in Autos & Vehicles, Business & Industry, Car Buying, Travel and 58 other categories.

Geography

1 Mediaplex is leading in most countries, including United Kingdom, France, Germany, India and 88 other countries.

2 DoubleClick Spotlight is leading in United States, Canada, Japan, Spain and 51 other countries.