Market Share by Top Websites

1 Yahoo! Overture is leading in The Entire Web.

2 DoubleClick Spotlight is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Yahoo! Overture has better usage coverage in more websites categories. Including Internet & Telecom, Domain Names & Register, Business & Industry, Arts & Entertainment and 199 other categories.

2 DoubleClick Spotlight is leading in Autos & Vehicles, Car Buying, Automotive Industry, Medicine and 17 other categories.

Geography

1 DoubleClick Spotlight is leading in most countries, including United States, United Kingdom, Germany, Canada and 75 other countries.

2 Yahoo! Overture is leading in Hong Kong, Philippines, Japan, Taiwan and 61 other countries.