Market Share by Top Websites

1 Yahoo! Overture is leading in The Entire Web.

2 DoubleClick Spotlight is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Yahoo! Overture has better usage coverage in more websites categories. Including Internet & Telecom, Domain Names & Register, Business & Industry, Arts & Entertainment and 198 other categories.

2 DoubleClick Spotlight is leading in Autos & Vehicles, Car Buying, Automotive Industry, Construction & Maintenance and 21 other categories.

Geography

1 DoubleClick Spotlight is leading in most countries, including United States, United Kingdom, Canada, Germany and 79 other countries.

2 Yahoo! Overture is leading in Japan, Philippines, Hong Kong, Taiwan and 60 other countries.