1
Effective Measure is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, FredHopper is clearly lagging behind, losing to Effective Measure in all segments.
1
Effective Measure has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Computers Electronics & Technology, Community & Society and 17 other categories.
2
FredHopper is leading in Home & Garden, E-commerce & Shopping and Lifestyle.
1
Effective Measure is leading in most countries, including South Africa, India, United States, Saudi Arabia and 66 other countries.
2
FredHopper is leading in Germany, Ireland, Belgium, Italy and 17 other countries.