Market Share by Top Websites

1 Effective Measure is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Heap Analytics is clearly lagging behind, losing to Effective Measure in all segments.

Websites Categories

1 Effective Measure has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Business & Industry and 146 other categories.

2 Heap Analytics is leading in Death, Business Services, Web Design, Coupons and 22 other categories.

Geography

1 Effective Measure is leading in most countries, including Thailand, Indonesia, South Africa, Malaysia and 114 other countries.

2 Heap Analytics is leading in United States, Sri Lanka, Czech Republic, Jamaica and 9 other countries.