Market Share by Top Websites

1 KissMetrics is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Effective Measure is clearly lagging behind, losing to KissMetrics in all segments.

Websites Categories

1 KissMetrics has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Marketing & Advertising, Online Marketing and 180 other categories.

2 Effective Measure is leading in People & Society, News & Media, Arts & Entertainment, Real Estate and 30 other categories.

Geography

1 KissMetrics is leading in most countries, including United States, India, United Kingdom, Russia and 137 other countries.

2 Effective Measure is leading in Thailand, Indonesia, South Africa, Malaysia and 31 other countries.