Market Share by Top Websites

1 Effective Measure is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, UserReplay is clearly lagging behind, losing to Effective Measure in all segments.

Websites Categories

1 Effective Measure has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Business & Industry and 159 other categories.

2 UserReplay is leading in Flowers, Children, Publications, Interior Decor and 3 other categories.

Geography

1 Effective Measure is leading in most countries, including Singapore, Indonesia, South Africa, Thailand and 139 other countries.

2 UserReplay is leading in Luxembourg and Bahamas.