Market Share by Top Websites

1 Etarget is leading in Top 1M Sites and The Entire Web.

2 Improve Digital is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Etarget has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, People & Society, Shopping and 154 other categories.

2 Improve Digital is leading in Soccer, Fashion & Modeling, Airlines & Airports, Law and 18 other categories.

Geography

1 Improve Digital is leading in most countries, including Italy, Sweden, Netherlands, Norway and 47 other countries.

2 Etarget is leading in Hungary, Slovakia, Czech Republic, Bulgaria and 37 other countries.