Market Share by Top Websites

1 SMART AdServer is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Etology is clearly lagging behind, losing to SMART AdServer in all segments.

Websites Categories

1 SMART AdServer has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Business & Industry and 226 other categories.

2 Etology is leading in Adult.


1 SMART AdServer is leading in most countries, including United States, France, Poland, Germany and 173 other countries.

2 Etology hasn't got a lead over SMART AdServer in any country.