1
Salesforce Marketing Cloud is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, HOTWords is clearly lagging behind, losing to Salesforce Marketing Cloud in all segments.
1
Salesforce Marketing Cloud has better usage coverage in more websites categories. Including Finance, Lifestyle, Business & Consumer Services, Food & Drink and 19 other categories.
2
HOTWords is leading in Adult.
1
Salesforce Marketing Cloud is leading in most countries, including United States, United Kingdom, Brazil, Australia and 94 other countries.
2
HOTWords is leading in Portugal, Ecuador, Uruguay, Bolivia and 3 other countries.