Market Share by Top Websites

1 ExoClick is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, HOTWords is clearly lagging behind, losing to ExoClick in all segments.

Websites Categories

1 ExoClick has better usage coverage in more websites categories. Including Adult, Arts & Entertainment, Internet & Telecom, Movies and 72 other categories.

2 HOTWords is leading in People & Society, News & Media, Business & Industry, Shopping and 65 other categories.


1 ExoClick is leading in most countries, including United States, Germany, Turkey, Russia and 155 other countries.

2 HOTWords is leading in Brazil, Mexico, Timor-Leste, Peru and 9 other countries.