Market Share by Top Websites

1 ExoClick is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Improve Digital is still behind ExoClick in all market share segments.

Websites Categories

1 ExoClick has better usage coverage in more websites categories. Including Adult, Arts & Entertainment, People & Society, Internet & Telecom and 158 other categories.

2 Improve Digital is leading in Science, Social Sciences, Airlines & Airports, Publishing & Printing and 27 other categories.


1 ExoClick is leading in most countries, including United States, Germany, Turkey, Russia and 162 other countries.

2 Improve Digital is leading in Italy, Sweden, Norway, Myanmar and 3 other countries.